November 15 – 16, 2021 • ASHEVILLE, NC
Expand your digital marketing skills with this tourism-focused workshop
Join us for the next DIY Tourism and Local Marketing Workshop
Tell Your Story Online
How do you tell the story of your destination, attraction, venue, special event, lodging property, or other hospitality-related business in the online environment? Effectively enticing people to visit a community, explore a venue, make a reservation, or experience an event or location requires a combination of skill, strategy, and creativity. The DIY Tourism and Local Marketing Workshop provides the latest digital strategies, resources, and tools to reach potential visitors and motivate them to visit.
EVENT INFORMATION
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Location
The 2021 DIY Tourism Marketing Conference will be held at the Crowne Plaza resort, just one mile from downtown Asheville. Enjoy the many amenities on the resort property or take a quick drive into the heart of downtown Asheville. With restaurants, art galleries, breweries, music venues all close in proximity, The Crowne Plaza provides accessibility to the best of Asheville with modern and comfortable meeting space.
2019 Attendees Hailed From All Over…
Alabama
- Auburn
- Opelika
Georgia
- Decatur
- Lawrenceville
Indiana
- Knox County
- Vincennes
Kentucky
- Morehead
- Henderson
North Carolina
- Asheville
- Beech Mountain
- Black Mountain
- Bryson City
- Cleveland County
- Granville County
- Grandfather Mountain
- Greene County
- Halifax County
- Hickory
- High Point
- Jackson
- Jacksonville/Onslow County
- Johnston County
- Lake Junaluska
- Mount Airy
- Pinehurst
- Polk County
- Rockingham County
- Rumbling Bald
- Rutherford County
- Sampson County
- Shelby
- Sylva
Pennsylvania
- Bradford
- Clearfield County
- Endless Mountains
- Johnstown
- Lawrence County
- Schuylkill
South Carolina
- Columbia
- Jasper County
- Oconee
West Virginia
- Huntington
- Parkersburg
…And They Have Some Things to Say
This is an outstanding workshop.
…Practical tools and strategies that you can implement…
It covers so many topics in a very personal atmosphere.
I enjoyed every session I attended. I only wish I could have been in two places at once.
Why We Created this Workshop
We created the DIY Tourism Marketing Workshop because we believe the internet levels the playing field for everyone. Not every organization has the financial resources to hire an agency or other internet marketing expert, but there are many effective strategies and tools for promoting your story and competing in the marketplace that you can (and should) implement on your own.
What You Will Learn
Learn how to tell your story in a compelling way that reaches the right audience and encourages them to take action from Magellan Strategy Group’s Chris Cavanaugh, a travel and tourism strategic marketing consultant, and the team from JB Media Institute, an internet marketing training program. Conference sessions include:
- Digital storytelling to reach today’s visitors
- Social media, including paid advertising
- Search engine optimization and marketing
- Partnership and influencer marketing
- Online public relations
This one-and-a-half-day event will be held in one of the country’s fastest growing tourism destinations, Asheville, North Carolina. Enjoy the sights, sounds and color of the Blue Ridge Mountains while you gain up-to-date marketing strategies that you can take back to your destination, attraction, or tourism-related business. This event is offered in November to help you take advantage of the slower winter season and make an actionable plan to elevate your marketing results in 2021 and beyond.
Space is limited and the event is expected to sell-out. Early registration is highly encouraged.
WE APPRECIATE OUR SPONSORS
