Learn more about the city of Asheville, our tourism and travel marketing strategies, and our history of engaging visitors and residents alike.
Business or pleasure? At the DIY Tourism Marketing Conference, you get the best of both worlds. Asheville has so much to offer. From being dubbed a four-time winner of the Beer City USA poll, one of the best dog-friendly vacation spots in the U.S., a top spot for a weekend family getaway, and much more, our city’s accolades seem endless.
That’s why you’re going to want to add on a few extra hours (or even days!) when you’re in town — just trust us. These are a few of our favorite things to do in Asheville, North Carolina.
Celebrate St. Patrick’s Day in Asheville: Events, Music, and More!
St. Patrick’s Day, celebrated every March 17, honors the patron saint of Ireland and has grown into a global celebration of Irish heritage. While it began as a religious holiday, today, it is marked...
Sarah’s Favorite Things: A Local’s Perspective on Asheville
A Local's List of Favorites after 25+ Years of Loving Asheville Lead Instructor and conference co-founder Sarah Benoit has lived in Asheville since 1999, and over the years, has discovered some...
10 Tips for Attending the DIY Tourism Workshop
Updated on Feb. 26, 2025: It’s almost time to meet again at the annual DIY Tourism Marketing Conference in Asheville, NC! In preparation for the two-day event, we’ve created a quick list of our top...
DIY Tourism Marketing Conference Postponed to March 2025 Due to Hurricane Helene
ASHEVILLE, NC – October 29, 2024 – In light of the significant devastation caused by Hurricane Helene in Asheville and its surrounding communities, the 8th annual DIY Tourism Marketing Conference...
Support Our Community: Hurricane Helene Relief & Recovery Resources in Asheville & WNC
The mountains of Asheville and Western North Carolina hold a resilient spirit. Yet, the community faced unprecedented challenges as Hurricane Helene swept through the region. The powerful storm left...
The Evolution of Tourism Marketing
Major developments in the digital world have changed how tourism marketing works. The highest purpose of tourism marketing is to strengthen a region’s economy by promoting local businesses and...