New Dates Announced on June 1, 2025! Let’s learn, connect, and celebrate!

Tickets Coming Soon

What People Are Saying…

“As a repeat attendee and partner, the DIY conference continues to set the bar higher each year. The content and networking allow us all to learn, share, and collaborate in intimate, productive environments.”

— 2025 Conference Attendee

“I enjoyed and learned a lot from the speakers leading the classes. Definitely enjoyed the online attendance option. Very insightful conference, and I look forward to the next conference. Sarah Benoit knows her business, and I am grateful that she is sharing this valuable information with us.”

— 2025 Conference Attendee

“The DIY Tourism Conference was an educational experience. So often, I attend webinars and informational sessions that turn into pitches. This was not the case at the sessions I attended for this 2-day event. I came out with tools and knowledge that will help me in my marketing work.”

— 2025 Conference Attendee

“I learned so much to help out my small tourism business here in Asheville, NC. I walked away with so many new ideas and initiatives, as well as a new network of friends and a better insight into the digital realm that I didn’t have before. It was a great conference, I recommend it to anyone who is considering it!!”

— 2025 Conference Attendee

“DIY Tourism Marketing Conference is a must-attend. The effort and attention to detail in providing attendees with relevant, applicable, and insightful information was top-tier.”

— 2025 Conference Attendee

“This is the best seminar for DMO’s. The information gained allows you to begin using it when you return to your office.”

— 2025 Conference Attendee

“This was my second time attending the DIY Tourism Conference, and it’s always such a valuable experience. As a small, rural DMO, we often have to do things in-house, and this conference makes it more attainable for us. This conference always provides us with practical tips and creative new ideas. I always leave feeling refreshed and excited to try out what I’ve learned!”

— 2025 Conference Attendee

“I attended the DIY Tourism Marketing Conference and it was incredible! The JB Media team is so knowledgeable about the latest in digital marketing and I came home with so many practical tips and ideas. I highly recommend their events, as well as their webinars.”

— 2022 Conference Attendee

“Every topic was approachable and digestible for the most novice attendee, but applicable and meaningful (and NEW) for the most experienced. The generosity of everyone (from speakers to attendees) to SHARE stories and knowledge and help each other discover new ideas and methods was refreshing and beautiful and truly enhanced the experience. Keep doing what you guys are doing; it’s working!”

— 2018 Conference Attendee

“I loved the DIY Conference in Asheville this past week. So many topics to choose from for breakout sessions. JB Media Group staff and Chris Cavanaugh were outstanding. Can’t wait to see all the videos from the workshops that I missed!”

— 2022 Conference Attendee

“For DMOs and marketing professionals, [the DIY Tourism Conference] is one of the best training conferences I have ever attended.”

— 2019 Conference Attendee

“The DIY Tourism Marketing Conference provides excellent, useable, actionable information for all DMOs.”

— 2019 Conference Attendee

Join Us for the 9th Annual DIY Tourism Marketing Conference – Date and Location announced soon!

Digital marketing constantly changes, but you don’t need to navigate those changes alone.

Effectively enticing visitors to explore your community, make a reservation, attend your events, and shop at your local businesses is tough enough on its own. It doesn’t get any easier when the platforms, tools, strategies, and trends constantly evolve with consumer behaviors. Digital marketing in the tourism, travel, and hospitality industries requires skill, strategy, and creativity. That’s why we created the DIY Tourism Marketing Conference and the DIY Tourism 365: A Year-Round Learning Community.

In its 9th year, this conference provides the latest digital strategies, resources, and tools to help you reach potential visitors and motivate them to visit. Our programming is developed to help participants attract visitors, increase lodging revenue, engage residents, and create a vibrant local economy. Get ready to level up your tourism marketing and navigate competition, changing traveler behavior, and evolving digital trends.

“In 2025, there has never been a more important time to visit Western North Carolina or a more valuable time to grow your skills as a tourism marketer. By visiting the mountains and showcasing that visit on your social media outlets, you are helping us prove that our best way to get back, is for you to come back to North Carolina.”

~ Wit Tuttell, Director of Visit North Carolina

EVENT INFORMATION

Location

Our 2026 conference location will be announced in early June.

The March 2025 DIY Tourism Marketing Conference was held at the Renaissance Hotel Downtown Asheville in the heart of one of the South’s hottest destination cities: Asheville, North Carolina. Our attendees enjoyed the many amenities at the resort property and visited the eclectic restaurants, art galleries, breweries, and music venues all within walking distance. They discovered the best of what Asheville has to offer while enjoying comfortable, modern meeting spaces and guest rooms.

Tickets on Sale in June

Past Attendees Have Hailed From All Over…

Alabama
  • Athens
  • Auburn
  • Decatur
  • Huntsville
  • Jacksonville
  • Opelika
Arizona
  • Chandler
  • Pheonix
Florida
  • Jacksonville
  • Ocala
Georgia
  • Calhoun
  • Dahlonega
  • Decatur
  • Douglas
  • Lawrenceville
Indiana
  • Jasper
  • Knox County
  • Vincennes
Kentucky
  • Henderson
  • Lexington
  • Morehead
Maryland
  • Taneytown
New York
  • New York
    North Carolina
    • Albemarle
    • Asheville
    • Beech Mountain
    • Black Mountain
    • Boone
    • Brevard
    • Burnsville
    • Bryson City
    • Cleveland County
    • Clinton
    • Elkin
    • Fletcher
    • Granville County
    • Grandfather Mountain
    • Greene County
    • Greenville
    • Halifax County
    • Hendersonville
    • Hickory
    • High Point
    • Jackson
    • Jacksonville/Onslow County
    • Johnston County
    • Lake Junaluska
    • Marion
    • Morehead City
    • Morganton
    • Mount Airy
    • Oxford
    • Pinehurst
    • Polk County
    • Raleigh
    • Rockingham County
    • Rumbling Bald
    • Rutherford County
    North Carolina continued
    • Sampson County
    • Shelby
    • Statesville
    • Sylva
    • Taylorsville
    • Waynesville
    • Weaverville
    • Winston-Salem
    Ohio
    • Cincinnati
    Pennsylvania
    • Bradford
    • Carlisle
    • Clearfield County
    • Endless Mountains
    • Erie
    • Johnstown
    • Latrobe
    • Lawrence County
    • Lebanon
    • Lewisburg
    • Pottsville
    • Schuylkill
    • Scranton
    • Tunkhannock
    • York
        South Carolina
        • Beaufort
        • Charleston
        • Columbia
        • Florence
        • Greenville
        • Greer
        • Jasper County
        • McColl
        • Oconee
        • Rock Hill
        • Santee
        • West Union
        South Dakota
        • Rapid City
        Tennessee
        • Eagleville
        Virginia
        • Ashburn
        • Martinsville
        • Mechanicsville
        West Virginia
        • Bluefield
        • Clarksburg
        • Huntington
        • Parkersburg
        • Vienna
        • Weston
        Wyoming
        • Cheyenne

        … And They Have Some Things to Say.

        This is an outstanding conference.

        …Practical tools and strategies that you can implement…

        It covers so many topics in a very personal atmosphere.

        I enjoyed every session I attended. I only wish I could have been in two places at once.

        What You Will Learn

        Learn how to tell your story in a compelling way that reaches the right audience and encourages them to take action. Session topics change every year based on trends in the travel and tourism industry as well as cutting-edge developments in communications technology overall.

        Topics include: 

          • Digital storytelling that reaches visitors and engages residents 
          • Organic and paid social media strategy and best practices 
          • AI marketing platforms and best practices
          • SEO and Google technology
          • DIY video marketing and graphic design 
          • Digital advertising on Google and Microsoft  
          • Partnership and influencer marketing tactics
          • Ethical marketing and the power of positive impact

        Hotel Information coming soon.

        Thank you to The Renaissance Asheville for hosting us in 2025.

        WE APPRECIATE OUR SPONSORS & PARTNERS